Once you know your brand and market strategy, planning is an exercise in structure and execution.
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Why Marketing Is Not Sales: Marketing plays a very key role in the sales process, they go hand-in-hand, but one can’t replace the other.
How Buyers Journeys Bridge The Brand to Marketing: The marketing strategy and funnel exist to satisfy audience questions along the buying process, it pays off to map it out.
Whether you’re on the marketing or agency side of the equation, this vlog should have something for everyone. Ep1 drops March 4th!